“Women Entrepreneur Engaged in Clothing Boutique Industry in Jaipur: Challenges and Opportunities”

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Priyanka Kala, Renu Pareek

Abstract

With increasing awareness of women's position and economic standing in society, the latent entrepreneurial potentials of women have steadily changed in the globalized arena. Women in India are now on a level with males. They've progressed from being referred to as 'homemakers' to 'career-oriented' women. Modern-day women are determined to defy stereotypes and carve out a space for Women entrepreneurs to generate new jobs for themselves and others, as well as of managerial, and organizational to society. In this paper, we have studied the women who engaged in the boutique clothing industry in Jaipur city and the qualities of women. Various policies have been issued by the government for women to run their businesses successfully. Depending upon the complexity, data will be categorized, tabulated, and analyzed using a number of statistical methodologies. Conduct a review of the clothing boutique industry's possibilities and challenges in the literature. Based on the findings of the literature review, a questionnaire will be developed to identify the viewpoints of women who own clothing boutiques in Jaipur city on talent management and employee productivity improvement.

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