A Study On Factors Influencing Of Usage Of E-Wallets In Chennai City

Abstract

The use of E-Wallets is rapidly expanding in India. The purpose of this study was to investigate the factors that influence E-wallet usage. The primary data was collected using a structured questionnaire in order to satisfy the objectives by using the multiple regression technique. The study's findings will be useful in developing marketing strategies to encourage people's adoption of E-wallets. The study's goal is to explore and identify the elements that influence E-wallet adoption in Chennai, Tamil Nadu. We also made a few suggestions.