Examining the Effective Criteria on the Realization of the Creative City with an Emphasis on Developing Countries (Case Study: Gorgan- Iran)

Abstract

The creative city approach is an ambitious endeavor to create a free and sustainable space for fostering the imagination and creativity of citizens. It is in the beginning and has something in common with sustainable development paradigms. Considering the global economic and social competition, this approach seeks creativity and innovation by strengthening the technological levels of cities as development agencies of the third millennium. In addition to beauty, they perform function and safety in urban maps and improve the quality of urban spaces. As a result, by using this approach, a higher level of development, spatial and functional development is achieved in urban spaces. In this research, the DEMATEL technique has been used to calculate the magnitude and intensity of the criteria of the creative city of Gorgan using the opinions of experts about the influential and influential relationships of the elements in the numerical scores. The data collection tool is sampling and using questionnaires and interviews with limited experts (15 people) and collecting 349 citizens. Then, using the ANP method, the relationship between the criteria was determined in the Super Decisions software. The criterion of teachers and artists with a score of (20.2368) had the highest interaction with other criteria. Also, according to experts and urban elites, research and development units with a score of (1.0079) had the greatest impact, and leisure time was chosen as the most influential factor. Also, by using SPSS software, the opinions of the citizens about the creative city were analyzed, and according to the opinions of the citizens, by analyzing the data, it seems that the citizens of Gorgan have considered technology, research and development. As the most important component of the creative city and its score, they have assigned an impressive score of 4.01 to it. Variety and tolerance were also given a high score of 3.52. On the other hand, environmental facilities were assigned the least important factor with an average score of 3.49.